October 29, 2016

As Conscious Period approaches its first Menstrual Hygiene Day on May 28th (at this time last year our co-founders hadn’t even met yet!), we're stunned by how much has changed in this industry in such a short time. Menstrual health has become a highly visible topic of conversation outside of the small femcare-specific company and organization niche. Newsweek featured a cover story highlighting the progress in this space spanning industry, policy, and art. Influencers such as Lena Dunham, Abbi Jacobson and Ilana Glazer, and Amy Schumer have emphasized the hideous and the hilarious when it comes to women and their periods. Obama learned about, and commented on, the absurdity of the luxury tampon tax for the first time. And this very public conversation is working! The Gates Foundation just released a report acknowledging that “there has been increased momentum from donors, governments, and other private players to address problems related to menstrual health.” 

The dialogue has broadened to include men, women, decision makers, and stakeholders from all angles. The world is finally paying attention. So the question becomes, what are we going to do with this momentum? Through intentional action, collaboration and use of our collective resources, we can make the changes we want to see in this industry together. Menstrual Hygiene Day reminds us to seize this moment so we can see even more accelerated movement in the coming year.